Portfolio school

A portfolio school is a higher-learning institution that trains students for a career in advertising, specifically the disciplines of graphic design, art direction, copywriting, or art. Students expect to be educated on advertising techniques and make professional connections. Rather than receiving a certification (or, sometimes, in addition to receiving a certification) graduates leave with a completed career portfolio that includes samples of their creative work. Mary Warlick, of The One Club, described portfolio schools as "finishing schools" for advertisers. rdf:langString