Marketing engineering

http://dbpedia.org/resource/Marketing_engineering

Marketing engineering is currently defined as "a systematic approach to harness data and knowledge to drive effective marketing decision making and implementation through a technology-enabled and model-supported decision process". rdf:langString
rdf:langString Marketing engineering
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rdf:langString Marketing engineering is currently defined as "a systematic approach to harness data and knowledge to drive effective marketing decision making and implementation through a technology-enabled and model-supported decision process".
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